Hybrid Conference WIN
When Svensk Vindenergi wanted to create a more dynamic and cohesive conference experience, they turned to Coeo. By adding a digital pre-event session a week before the conference, they extended the event and generated engagement well before it began. The result was a hybrid conference where participants were actively engaged before, during, and after the event itself.
The Challenge: Create an inclusive hybrid experience
The goal was to create a conference where both in-person and virtual participants felt equally welcome and engaged.
Needs and challenges
- Create a shared experience for all participants
- Maintain a high level of interactivity regardless of the format of participation
- Provide equal access to content for all ticket types
- Build engagement before, during, and after the conference
The Solution: A digital platform for the entire conference
In collaboration with Coeo, a digital platform was created that served as the hub for the entire conference, accessible to both in-person and virtual participants.
- Unified platform for mobile and desktop
- Live stream of the conference proceedings
- Interactive features for questions, polls, and discussions
- Networking via chat, video calls, and digital business cards
Before the conference
- Live stream with a preview one week prior --> introduction to the platform and its features
- An opportunity for participants, sponsors, and exhibitors to start networking
During the conference
- Questions for the stage via the ASK feature
- Voting and interactive elements
- Networking among participants via chat and video calls
- Digital program items for sponsors
The result: An inclusive and engaging hybrid conference
- A hybrid conference where all participants felt included
- Increased engagement through interactive features
- A unified platform for content and networking
- Opportunity to continue interacting even after the conference
- An extended experience with a pre-event meet-and-greet
What Coeo delivered
✓ Hybrid platform
✓ Live streaming
✓ Pre-recorded digital streaming on the same platform
✓ Interactive features (Q&A and polls)
✓ Networking features (chat, video, business cards)
✓ Support for digital program segments and sponsors
