Almegadagen 2025: Professional hybrid event for 390 decision-makers

For the second year in a row, Almega held its largest training day, Almegadagen, together with Coeo. Managers, HR specialists, and labor lawyers gathered to receive updates on the future of working life. The result? 90 people on site, 300 digitally, and a professional platform where live streaming, interaction, and knowledge sharing came together in one place.

About Almega Day

Almegadagen is Almega's largest training and hybrid event, where decision-makers receive updates on labor law, technology, privacy, and the impact of AI on working life. Over the course of an afternoon, participants gain the knowledge and tools they need to navigate a rapidly changing working life.
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"We were recommended to use Coeo's platform for Almega Day, Almega's largest training and hybrid event, and it turned out to be the right choice. It's a stable and flexible solution that combines live streaming and chat in one place, while also allowing us to communicate directly with participants. The platform has worked excellently, and working with Coeo has been easy and smooth, which is essential for such a large event." Maria Cardell, Education Coordinator at Almega

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The challenge: From simple broadcasting to a professional whole

Almega wanted to create a more professional and cohesive experience for its participants. When they themselves participated as attendees in an event on Coeo's platform, they saw the potential to create a more professional solution where everything was connected.

Needs and challenges

Coherent experience – both physical and digital participants should feel equally involved
Avoid duplicate productions – a hybrid format with features tailored for both physical and digital participants, without the need for separatesetups.
Structured interaction – opportunity for both physical and digital participants to ask questions, and for the panel to answer them smoothly during and afterthe event‍
A professional whole – a platform that reflects Almega's brand and brings all the pieces together in one place

For an event focusing on labor law and legal issues, it was particularly important to be able to provide well-considered, written answers that participants could save and use in their daily work.

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The solution: A professional hybrid experience

Coeo delivered a complete hybrid solution tailored to Almega's graphic profile:

During the conference

Professional production and live broadcasting
Conference platform with live chat and questions to the stage
Q&A forum where a panel answered all questions in writing in real time
The opportunity for physical participants to ask questions via QR code

After the conference

Downloadable material from the day
Recording of the broadcast
Compile questions and answers in a Q&A forum

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Why it worked

Almega combined high-quality production with well-thought-out features. A dedicated panel received and answered all questions in writing, which created a structured way for participants to gather all the important information—especially valuable when much of it concerns labor law, legislation, and legal issues that you need to be able to refer back to in your daily work.

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The result: Stable and professional

390 participants in total (90 physical and 300 digital)
Stable technology and professional production
High interaction with structure – opportunity to ask questions live and receive clear and well-formulated answers
Useful information gathered in one place – written questions and answers, as well as materials available to all participants

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What was used in the project?

✓ Conference platform designed according to graphic profile
✓ Hybrid production with live broadcast
✓ Live chat and questions to the stage
✓ Q&A forum with written answers
✓ Material upload
✓ Replay & on-demand

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